Celebrating the people who enjoy, inspire, and protect life on the water.

Capturing Lake Tahoe with Jeff Johnson

Go behind the lens with photographer Jeff Johnson as he documents Lake Tahoe aboard the Arc Sport, all created in support of Keep Tahoe Blue and the Oscar de la Renta annual fundraiser.

Austin Keen | Back to where it all started

For Austin Keen, the road to world titles, endless waves, and life on the water began in an unlikely place: the tides and marshes of Tybee Island, Georgia.

Keeping Tahoe blue starts with all of us

The Arc team catches up with Keep Tahoe Blue to learn more about invasive species, how they get into the lake, and how we can all make a positive impact.

Restoring kelp, protecting the coast

A research collaboration in the Pacific.

An artist drawn to the water

A conversation with Jonas Claesson about waves and wonder.

Our founders' story

How college friends took on the mission to electrify the marine industry.